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Amazon EU · Cross-border structuring

Launch Amazon EU the right way in

Most sellers get blocked before their first sale because the setup sequence is wrong.

We set up your Amazon EU operation in the right order — company, VAT, banking, Seller account and FBA — so you can launch without compliance chaos.

From zero to first sales in just 3 weeks
50+Amazon seller accounts launched across the EU
€400,000+in VAT refunds recovered
€1,000,000+in goods released from EU customs
Where we start

Your business — set up and running

We start where expansion becomes operational: , , , , , and international operations.

What usually happens

Why Amazon sellers get blocked before launch in Europe

01

Wrong company setup

A company is registered in the cheapest or fastest jurisdiction — without considering Amazon FBA, VAT, or inventory movement.

02

Inventory enters Amazon EU

Stock is sent to FBA warehouses across Europe before VAT obligations are assessed.

03

VAT obligations begin

The moment inventory is stored in another country, local VAT requirements apply — even before the first sale.

04

Amazon requests verification

Missing VAT registrations or compliance documents trigger account checks. Listings go offline.

05

Launch gets delayed

Inventory sits in warehouses. Timelines slip. Money is locked in stock with no sales.

Amazon EU Launch — the right way

End-to-end setup for Amazon sellers in Europe

We coordinate the entire launch sequence — , , and — so your first sale happens without compliance chaos.

Outcome

You get an operational Amazon EU structure — ready to launch.

Beyond marketplaces

Full-service advisory

Clients often come to us for one challenge — market entry, VAT setup, or banking. As they grow, we support the broader infrastructure. across all stages.

Expertise across · NL · DE · AT · BG · EE · CH · UAE · HK · ES · IT

01

Company Formation

Company formation built around operational reality

We incorporate companies based on tax, banking, logistics, and growth needs — not simply the cheapest jurisdiction.

Expertise across 10 jurisdictions
From €4,500Learn more
02

Banking & Compliance

Business banking for international companies

Business banking, AML/KYC onboarding, payment institutions, and compliance coordination for international companies.

Built for international operations
From €1,500 · €250/hr extraLearn more
03

Business Structuring

Structures built for operational clarity

Holding structures, IP separation, inter-company flows, and tax coordination across jurisdictions.

Reviewed for operational clarity
Scope-based pricingLearn more
04

Diagnostic Sprint

Three weeks. One written memo.

We review risks, identify priorities, and explain what needs fixing first.

Clear recommendations. No generic advice.
€2,000 — €5,000 fixedLearn more
05

VAT & Tax

VAT and tax coordination across Europe

VAT registrations, filings, audits, refunds, and Amazon VAT compliance.

€400,000+ recovered in VAT refunds
From €1,500Learn more
06

Customs

When goods get stuck, we coordinate resolution

Frozen deposits, customs disputes, import documentation, goods release.

€1M+ in goods released from EU customs
Scope-based pricingLearn more
How we work

One accountable process. Full visibility from day one.

Most fails because nobody coordinates the process. We built Kalina Advisory around clear ownership, written scope, and visibility at every stage.

01

Free discovery call

30 minutes to understand what is realistic

You explain the situation. We explain what is realistic, in what sequence, what it costs, and where the risks are.

  • realistic next steps
  • expected timeline
  • early cost expectations
02

Written scope & pricing

Everything agreed before work starts

Deliverables, timeline, pricing, responsibilities, and exclusions — in writing. No unclear invoices. No surprise scope expansion.

  • exact deliverables
  • timeline and dependencies
  • fixed pricing or scope logic
03

One named case owner

One accountable person coordinates your case

You are not passed between departments. A named person owns the case from day one. Direct contact, full coordination across jurisdictions.

  • direct contact person
  • full coordination across jurisdictions
  • one accountable owner
04

Weekly progress logs

Written updates every week

Every week you receive a written progress update: what moved, what is waiting, and what happens next. Even if progress depends on tax offices, banks, Amazon, or regulators.

  • completed actions
  • blockers and dependencies
  • next steps
05

Result — or remediation

We stay accountable until resolution

If something on our side prevents delivery, we continue working without additional fees until the agreed scope is completed. We commit to seeing the process through.

See if we’re the right fit

30 minutes. Clear next steps.
Book a free call →
Case Studies

Cases we've seen through

30 minutes

Tell us what you're trying to solve. We'll tell you what it actually takes.

You explain the situation. We explain what is realistic, in what sequence, what it costs, and where the risks are.

Book a free 30-minute call →